Electronics giant adds to fun spirit of pancake day with online video competition
As pancake day draws close once again, electronics giant SANYO is adding to this year’s fun by launching a search for Britain’s best pancake tosser today. As the company launches its new range of full HD Xacti dual cameras, it is hoping to that those Britons most adept at launching pancakes will post video footage of their talents online. Videos can then be rated on a dedicated website (http://www.pancaketoss.com) and the pancake toss rated highest by the visitors to the site wins one of the stylish new Xacti digital camcorders.
Dominic Jones, UK Marketing Manager for SANYO commented: “Pancake day is a national institution, so we wanted to do something fun to celebrate. It is the one day of the year you’re allowed to play with your food, and this year you might even win a camcorder for it.”
SANYO has created a badge that you can post on your Facebook page to promote your pancake toss video to friends and family, and links can be shared easily across other social networks such as Twitter and MySpace. To enter a video, simply email your footage to pancaketoss@sanyo.com or post your video to YouTube and tag it with #SANYOPancakeToss. The competition is open to all ages from today, and serial flippers can even enter multiple videos to enhance their chances of winning.
The video with the best average rating by viewers when the competition closes on February 21 will take home a new SANYO Xacti VPC-CS1, the world’s smallest, lightest and thinnest full HD camcorder.
Dominic Jones, added: “Online video is all about capturing the fun of the everyday, and what better day to shoot some footage than shrove Tuesday? Simply point, shoot and share the video with us online and you could win a brand new SANYO Xacti.”